India Launches Market Access Support Initiative for Exporters
The Government of India has announced the launch of the Market Access Support (MAS) Intervention under the Export Promotion Mission to enhance global market access for Indian exporters. This initiative focuses on supporting MSMEs, first-time exporters, and firms in priority sectors, providing financial and institutional support for participation in international trade events. The initiative aims to facilitate better buyer engagement, promote export diversification, and integrate Indian exporters into global value chains.
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