India's Tourist Arrivals Reach New High in 2024
India witnessed a significant recovery in international tourism in 2024 with International Tourist Arrivals reaching 20.57 million, marking an 8.9% increase compared to the previous year. This growth surpasses pre-COVID levels and is attributed to improved visa policies, enhanced connectivity, and robust marketing, including the effective 'Incredible India' campaign. The government continues efforts to bolster safety and infrastructure, further positioning India as an appealing travel destination. Additionally, e-visa applications have increased, enhancing accessibility for tourists worldwide.
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