Prasar Bharati's Digital Transformation with WAVES OTT Platform

Prasar Bharati, under the Ministry of Information & Broadcasting, has implemented a digital-first content strategy through platforms like WAVES OTT and a Pay-Per-View Framework introduced in 2025. This shift aims to expand digital content distribution, especially targeting youth. Meanwhile, the Ministry of Electronics and Information Technology mandates satellite tuners in all TVs, ceasing plans for distributing DD Free Dish set-top boxes.

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